PSMA AMA Regional Conference
The Penn State Marketing Association is excited to announce the 3rd annual Regional Conference, sponsored by Liberty Mutual and The Hershey Company, featuring a relevant theme of Social Media and e-Marketing. The conference will entail a Social Media and e-Marketing centered Case Competition, where students will have the chance to compete in teams of 4 against other Penn Staters along with students from other business schools and AMA chapters. In addition students will get to hear more about social media and e-marketing in the work place from speakers such as corporate executives and other experts in the e-Marketing field. The goal of this year’s regional conference is to focus on the importance that technology and telecommunications plays in targeted advertising, and how that affects marketing strategies. It will be a great experience and resume builder as well as a networking event with corporate representatives from Liberty Mutual.
Dress Code: Business Professional
This event is open to all Smeal students (it will be marketing based, but anyone is welcome for the experience)